Guides

Long reads on referral, for people doing it.

Practical guides for brands and marketers, written from how the platform actually works. A new one every month; the feed is at /guides/feed.xml.

For brands · From registering to the first result

For marketers · Earn from the links you already share

From registering the brand to the first result counted, with the decisions that matter at each step and the ones that do not.

You recommend things in groups every week. Here is how to get paid for the ones that turn into customers, without becoming a salesperson.

Floors, caps, fees and the arithmetic behind a reward that marketers want and a brand can afford.

Groups move more orders than most ad campaigns. How brands and admins run referral on WhatsApp without becoming spam.

How affiliate marketing works, who pays whom, what a commission is, and how it looks on WhatsApp and Instagram in India — with no jargon.

Three words for paying people who bring customers. Where they overlap, where they do not, and why one link mechanism covers all three.

Browsers have all but ended third-party cookies. Here is how a link still counts a result — and what it honestly cannot see.

Links attribute taps; codes attribute typing. Each misses what the other catches. How to give a marketer both without double paying.

Reach is what platforms sell. Results are what you pay for. A four-step method for ROI per creator that both of you can read.

More reading